A team of
dedicated specialists
Our Mission
Our mission is simple: we take care of Porsche people. We meet them where they are in their Porsche journey, and help them achieve their individual objectives for their car.
The ELFER Story
How it started
In the summer of 2023, the father and son team of Roy and Eric Watson set out to explore the acquisition of an existing specialty car dealership called EuroSpeC as a way to collaborate together in an entrepreneurial venture.
How it's going
What began as some late-night scrolling on the internet became a quest to serve the Porsche community in a fresh, new way with roots in old-school service and respect for people (both clients and team mates alike). Slowly but surely the team is growing and getting stronger, every day offering more and more value for clients in their Porsche ownership experience.
Our Team
Eric Watson
Eric is our overall team lead. A former Navy officer (Naval Academy grad) with an MBA from Wharton, he brings a strategic approach to Porsche ownership to inform decisions that balance value and driving enjoyment.
Alex Bloodworth III
Alex, a Porsche mechanic since the 1960s, leads our restoration team. He brings decades of experience spanning roles as a Porsche dealership lead mechanic, a race team chief mechanic, and an independent shop owner.
Nic Bednarz
Nic is our certified master Porsche technician who delivers factory-level precision in preservation, service, and performance tuning, particularly for modern models.
"Big Mike" McCreary
Mike brings extensive automotive experience to the team, with a focus on high levels of productivity while maintaining excellence.
CariAnn Watson
CariAnn is at the heart of the Elfer Porsche community. With decades of client service and community engagement experience, she helps keep the shop humming and designs events to bring Porsche enthusiasts together.
Sean Donahue
Sean is the proprietor of independent Oakwood Automotive and collaborates with ELFER as our lead paint and body artisan. Formerly with Singer, he applies an unmatched level of craftsmanship to every finish.
April Hutchings
April is the face of Elfer at community events. As Brand Ambassador and Events Coordinator, she connects with clients, gathers feedback, and creates experiences that bring Porsche enthusiasts together.
Simon Briggs
Simon is a Technician and Problem Solver with a passion for precision. Having come to Elfer from Road Scholars, where he rebuilt legendary Porsche 4-cam engines, he brings deep expertise and a rare ability to uncover solutions while mastering every detail
Contact us
Address
(By Appointment Only)
1111 Copeland Oaks Drive
Morrisville, NC 27560
hello@elfer.us
Phone
+1 984 777 9199
+1 919 268 1368
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